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    Who we are

    (We don’t follow trends we make statements)

    what empowers you (Feel)

    The Serotoninn brand was launched in 2018 by young designer Lena Stepanenko.

    We are an independent womenswear brand founded in 2017 by Lena Schnelle, a Kyiv-born designer and rooted between Germany and Kyiv, Ukraine. Bold, festive, and unapologetically grungy — our limited-edition collections are designed for those who treat fashion as a form of art, self-expression, and rebellion.

    Our collections are not mass-produced. Each design is part of a carefully crafted series made in collaboration with small local manufacturers.

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    Our mission is to help people reconnect with their truest selves.

    SEROTONINN is about wearing what empowers you what mirrors your emotions, your energy, your essence.

    (Everything is)

    2018 she passed her education in CONDÉ NAST College of fashion & design in London.

    CONDÉ NAST
    College
    (of fashion & design)

    (sustainability, individuality, and creative freedom)

    • (mission)

      Our mission is to help people reconnect with their truest selves. SEROTONINN is about wearing what empowers you – what mirrors your emotions, your energy, your essence.

    • (Showcase)

      Our latest collection The Revival, created during wartime blackouts, was nominated for Best Costume Design at the London Fashion Film Festival and shown at London Fashion Day 2024.

    • (Values)

      We believe in sustainability, individuality, and creative freedom.

    CONDÉ NAST
    College
    (of fashion & design)

    • (The REVIVAL)

      Our fashion film The Revival, created during wartime blackouts in Kyiv, was nominated for Best Costume Design at the London Fashion Film Festival. in sustainability, individuality, and

    • (Collaborations)

      We welcome collaborations with concept stores, stylists, and creatives who share our vision and dare to stand out.

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